Webinars

Our brief-yet-informative webinars cover topics of interest to admissions and enrollment professionals. See below to view recordings of previous webinars. No registration required!

Comparing the Industry’s Top 3 Student Search List Strategies

Hosted by Fire Engine RED’s EVP of Enrollment Data, Strategy & Analytics, Jeff McLaughlin

In just 45 invaluable minutes, we’ll look at the industry’s three most popular list purchasing strategies (including ours) … and see how the outcomes compare!

How to Boost Your Search ROI Using Predictive Modeling & Segment Analysis Service

Hosted by Fire Engine RED’s EVP of Enrollment Data, Strategy & Analytics, Jeff McLaughlin

In just 45 invaluable minutes, we’ll take you behind the scenes and show you:

  • The benefits of Predictive Modeling
  • How Segment Analysis Service works and why it’s so powerful
  • A case study using Segment Analysis Service

How to Use Inquiry Scoring to Help You Make Your Class and Save Money

Hosted by Fire Engine RED’s EVP of Enrollment Data, Strategy & Analytics, Jeff McLaughlin

In just 30 invaluable minutes, we’ll show you how Inquiry Scoring can help you:

  • Plan. The sooner you can figure out who’s going to apply, the better.
  • Save. Reduce your recruitment costs (e.g., print and postage).
  • Evaluate. Determine the relative value of your inquiry sources.
  • Target. Focus on low-likelihood – but highly desirable – students (affluence, diversity, etc.).
  • Reallocate. Re-deploy resources where you need them (staff, travel, etc.).

How to Use Our Data Services to Boost Your Travel ROI

Hosted by Fire Engine RED’s EVP of Enrollment Data, Strategy & Analytics, Jeff McLaughlin

In just 30 invaluable minutes, we’ll:

  • Discuss the benefits of travel modeling
  • Demonstrate how travel modeling works
  • Show you the results from two case studies