Big Data

Predictive Modeling

Looking to maximize your Student Search ROI? We strongly recommend using our Predictive Modeling service. 
We’re the ONLY Student Search provider that can build you a powerful, custom statistical model, using the most educationally relevant data in existence. 

Unrivaled data expertise.

Our team of experienced data professionals is led by:

fire-engine-red-search-strat-jeff

Jeff McLaughlin 
Executive Vice President of Enrollment Data, Strategy & Analytics; previously Dean of Admissions and Financial Aid at St. Olaf College.
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Our Predictive Models can help you:

In partnership with Maguire Associates …

Fire Engine RED has teamed up with Maguire Associates to provide our clients with modeling expertise that extends beyond Student Search to:

Together, we’ll start with the “end” in mind, by taking a holistic view of your recruitment and enrollment process, including list purchasing, Search outreach, inquiry scoring, financial aid modeling, and retention strategies.

From there, we’ll combine the strengths of both companies to:

 

Case Studies

Our all-star data team has scored big wins for small private colleges, single-sex colleges, large public universities, niche colleges, and more.

No matter what your Student Search goals are – boosting enrollment, entering new markets, increasing your tuition revenue, and/or shaping your class – we can help you get great results.

Want proof? Check out these three Predictive Modeling case studies:

 

Case Study 1

Junior & Sophomore Search – Small Southern Private College

The Goal:
Increase inquiries in PRIMARY markets.

Predictive Model:
Used our client’s historical data and our unique data sources … and added new data feeds at a key time of year.

The Result:
Inquiries in PRIMARY markets went UP 48% (991 to 1,467) year-over-year.

 


 

Case Study 2

Junior Search – Mid-Atlantic Private College

The Goal:
Increase inquiries in three NEW markets.

Predictive Model:
Used our client’s historical data and our unique data sources … and identified likely-to-apply students from three distant states.

The Result:
Inquiries in three NEWLY targeted states went UP 83% (305 to 557) year-over-year.

 


 

Case Study 3

Junior Search – Large Southern Flagship University

The Goal:
Increase exposure on the WEST coast.

Predictive Model:
Used our client’s historical data and our unique data sources … and identified likely-to-apply students from across the country.

The Result:
Inquiries on the WEST coast are UP 282% (144 to 550) year-over-year.